Monday, 3 October 2011
E-Commerce Website Design
E-commerce has become one of the most viable online business tools on internet now a day. An e-commerce website requires very low start-up cost and is comparatively low risk. But creating an e-commerce website cannot be considered as a simple process. Also, it doesn’t guarantee a successful business. So there are certain things to be considered before setting up an e-commerce website.
The first thing you have to do is to find out your key area of interest. Just have a walk through your favorites or hobbies. Then convert them to potential business ideas. To be more clear, just sell your expertise through online. Focusing on something which is your great passion will make your competitors to be a stride behind you always, since they might not have a thorough knowledge of your niche. Once you have found out your niche, discover your marketing strategy. Just examine how many people are looking for your service. Also find out where people get services similar to yours. The next thing you have to know is how many searches are created for your product or service on Google. Inorder to minimize the cost, it is better to go where the demand already exists.
Once you have laid down the base, you can scope out your competitors. Eventhough it is time consuming, study about your competitors’ services. Also take time to check out their websites. It will help you a lot to build a website that is professional and even better than others. The most important part of any business is proper planning. Work out your website theme, goals and business strategies. Having a good idea of marketing strategies is also an important thing. Recording all income, expenditures, sales etc. is an integral part of business. Develop a unique position in the web world by offering something to people that your competitors cannot. Reach the top before anyone can do that.
Now, you can craft your official website. Register an attractive domain name that ends with ‘.com’. Don’t forget to include relevant keywords that properly describe your business. Only a professional website can create your niche in the online business industry with your business prospects. Customize the website template to suit your business needs. Creating your business website is not enough if no one could find your online presence. This can be done by any SEO (Search Engine Optimization) experts at a reasonable price. Creating informative articles, product reviews, writing in blogs etc are some other ways to get good page rankings.
Next, you can find a hosting company to run your website on their servers. You can get a number of good hosting companies through a quick search on Google. You can select a reliable website hosting company that provides adequate bandwidth with e-commerce scripts supporting features. Technical support personnel from Web India Solutions walk you through the steps to upload your files and launch your website. If you are building an e-commerce website, then a shopping cart is an unavoidable thing. A remotely hosted shopping cart takes away the burden of maintaining security. If a remote shopping cart is not affordable to you, you can depend on any of the third party credit card processing companies like Pay Pal that are ready to process your credit card orders.
Finally comes the most crucial part of your online business- Promotion of your website! Remember, this is not a single process. It is a gradual process that has to be maintained throughout. Either you can learn it by yourself or you have an expert to help you do it. You can begin by submitting your website to major search engines like Google. More business promotion strategies are advertising, link exchange etc to make your online presence and build traffic. Crafting your e-commerce website is just a first step,making it a success is more work and difference.
- Web India Solutions
- Kottayam, Kerala, India
- Web India Solutions is one of the leading providers of integrated web solutions. We help companies across the globe in their mission to grow, by providing cost effective, end-to-end business solutions. Known for its prompt service and support our concern is powerful, integrated and flexible. Our expertise in web site designing and development including PHP My SQL Programming, script modification, redesigning and PHP Script repairs, is well-known through out the country.